Picklr Outreach Program

Bring Traffic to Your Pickleball Facility

Turn underutilized court time into scheduled visits, guest traffic, warm sales conversations, and marketing opportunities.

Create demand. Drive traffic. Grow revenue.

Results

Picklr Albuquerque East

Combined outcome for 3 months.

209

Scheduled Appointments

1,765

Potential Members

146

B2C Appointments

63

B2B Appointments

The appointment mix demonstrates two growth levers: B2C outreach builds recurring consumer demand, while B2B outreach generates larger group opportunities and broader revenue potential.

How the Program Works

1. Identify target prospects

2. Outreach and invitations

3. Visit coordination

4. In-club experience

5. Follow-up and nurture

6. Conversion opportunities

Revenue Paths

D — Drop-ins & Open Play

Casual paid play and incremental court traffic. Visitors who are not ready for a membership can still return through drop-ins and open play, creating added traffic, repeat visits, and revenue from otherwise idle court time.

E — Events

Team-building, private events, and group bookings. Business and group visits can convert into paid events that fill courts, increase guest traffic, and create repeat bookings.

S — Sponsorship

In-club advertising and local brand partnerships. Hosting business decision-makers in the club makes sponsorship and advertising easier to sell because prospects can see the venue and audience firsthand.

M — Memberships

Individual, family, and corporate memberships. First-time visits and follow-up can convert into recurring membership revenue across individuals, households, and employee groups.

I — Instructors

Lessons, clinics, and coaching programs. Beginner demand can be monetized through private lessons, group instruction, and ongoing coaching.

R — Retail

Apparel, paddles, balls, and accessories. Guest traffic creates added spend through merchandise and equipment purchases before, during, and after play.

One guest experience can unlock multiple revenue streams—not just memberships, but drop-ins/open play, sponsorships, events, instructors, and retail sales.

B2C and B2B Opportunity

B2C

  • Repeat play
  • Lessons
  • Memberships
  • Family participation
  • Referrals

B2B

  • Team-building
  • Private events
  • Corporate wellness
  • Sponsorships
  • Partnerships
  • Recurring group bookings

Managed Sales Infrastructure

This is a managed sales infrastructure, not simply appointment scheduling. E-Strategy manages:

  • Prospecting
  • Outreach
  • Scheduling
  • Confirmation
  • Follow-up
  • Reporting

Bring This Program to Your Club

Let’s identify where E-Strategy can create more local demand, scheduled visits, and warmer revenue opportunities for your club.